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11th November 2008
Brian Scott
If you love food and have the ability to add
creative flair to your writing, you could look
forward to a career in freelance food
writing.
Technically, freelance food writing means
tasting food and then describing it.
Practically, it's a much more involved process.
Food critics often absorb the entire dining
experience of the restaurant they're in. How
does the atmosphere contribute to the quality
of the food? What was the service like? What
did the food taste like?
The latter can be a fun question to answer
because it's your opportunity to let your
creativity shine through. Don't shy away from
elaborate adjectives and metaphors. Think along
the lines of: "The arugula and baby spinach
medley, coupled with bursts of cilantro and
cranberry, was bliss to the palate."
Who offers freelance food writing
jobs?
Food writing is one of the more prolific
freelancing jobs. Almost every major newspaper
in the country has a food section. There are
also dozens of magazines you could write for,
depending on your food or beverage
preference.
As mentioned earlier, people looking for
freelance food writers may really be looking
for restaurant reviewers. Be prepared to do
either one or both, depending on your editor.
Remember that a whole restaurant review can be
a little more in-depth than simply writing
about the food, so make sure to pay attention
to everything that happens from the moment you
walk through those restaurant doors.
Where can I find these
jobs?
If you've done a couple of food reviews, submit
them to food magazines and the food section
editors of newspapers, along with a query
letter. Your query letter should include a
brief, exciting plug for the article you'd like
to write, along with several good reasons why
you should be the freelance writer to do
it.
Another idea is to look for restaurants that
are opening in your area and approach the
owners directly. Let them know you're a
freelance food writer who would like to help
them get their new restaurant in the paper.
It'll give you an excellent opportunity to
write their review first and get it published.
You might even get a free meal!
Occasionally, you'll find ads for freelance
food writers on the Internet. Approach with
caution; usually these jobs pay very
little.
What skills do I need to be a freelance
food writer?
Besides creativity and keen eye, it's helpful
if you have a passion for food. That may sound
obvious, but it's worth mentioning - the more
you love what you're writing about, the more
likely you'll be able to convey that passion to
your readers.
In food writing, that passion is critical
because it's the only way to engage your
readers. If you're just saying, "My pasta
primavera was exceptional and so was the
service," you're not going to hold your
readers' attention for long. Instead, you need
to say something like, "The just-picked
pan-seared veggies over homemade al dente
linguini made the meal feel light and
refreshing, even for pasta."
Besides passion, you need education. Read food
magazines, check out the food section in the
newspaper, eat out a lot, attend wine and
cheeses, and learn the food trends that are
happening in cities like New York and Los
Angeles. The more you know, the better you'll
write.
How do I respond to an ad?
If you come across an ad for a food writer, say
in a wine-lovers' magazine, you'll need to
respond in a way that entices editors to accept
your articles. How would you respond to the ad
below?
Calling all food lovers! Wine & Vine is
looking for articles about pairing wines and
foods. Please submit 500-600-word articles with
a short bio of yourself before January.
It looks like the magazine is looking for
articles with a food emphasis, which is great
if you don't know a lot about wine pairing. Do
a bit of Internet research on which cheeses and
meats go with which wines. Then describe those
foods ("A melt-in-your-mouth Kobe steak,"
"Roquefort straight from the Vallee du Loire,"
you get the idea) with panache.
It's all about engaging your readers, so that
through your words, readers can share in the
moment of relishing each morsel. That's what
being a good freelance food writer is all
about!
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