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18th June 2008
Brian Scott
Writing for magazines is a great place to
freelance because you can earn a good paycheck
writing cover stories, features, how-to
articles, interview pieces, product or travel
destination reviews, and other types of
articles. Plus, your byline will promote
yourself as a freelance writer to the
public.
Follow these tips:
TIP #1: Most of the articles you will write for
magazines will be between 800-1500 words.
TIP #2: Know the magazine before you submit
your article. There's nothing worse than
submitting an article with the wrong style,
topic, or editorial slant to an editor who
doesn't publish that kind of article.
TIP #3: If you aren't familiar with the
magazine editor and the editor isn't familiar
with you, then submit a non-seasonal article
(not specific to a time frame) for
consideration.
TIP #4: Once you have written your article,
study the Internet for the best possible way to
write query letters or proposals.
TIP #5: Plan out your article in a
well-organized, thoughtful manner. Editors want
strong openings and fantastic conclusions.
TIP #6: Pitch an article or query letter to one
of the many departments in the magazine.
Writing short articles for departments or
topic-specific sections is easier to break
into.
TIP #7: Articles for print must be better than
the articles you write for the web, especially
SEO content. Editors expect exceptional work.
These days editors expect you to interview
sources, gather facts from newsworthy sources,
and provide photos or illustrations to
accentuate your article. However, with more and
more newbie editors coming onto the scene to
start a magazine with family money, try to keep
your options limited to magazines with good,
stable editors who know the business. For
instance, freelance writers consider
established newsstand magazines as the upper
echelon of magazines in the industry. Approach
them first. The pay will be better and so will
the exposure for you as a writer.
TIP #8: Know your audience. If you don't know
your audience, you will not be able to write
material aimed at the magazine's
readership.
TIP #9: Know what will interest your readers.
For example, High Roller Magazine does initiate
sales from High Rollers, or at least people who
consider themselves to be high rollers.
Covering articles on choice destinations with
great rooms or a highly profiled tournament
should appeal to an editor of a magazine such
as this.
TIP #10: Know what topics are highest in
demand.
SUBMISSION GUIDELINES
For detailed submission guidelines of many
magazine, F&W Publications publishes annual
market directories, such as the popular
Writer's Market. These annual directories can
offer some submission guidelines. I recommend
you subscribe to Writer's Market Online, where
the publishers routinely update listings and
guidelines for magazines and other markets. If
you want to sell what you write and make money
as a freelance writer, you need Writer's Market
Online. In addition to listing magazines that
are open for submissions, Writer's Market
Online also lists writing opportunities for
syndicate services, websites, annual specialty
magazines, and special one-shot publications.
FreelanceWriting.com also maintains a free
database of magazines that pay freelance
writers for articles.
You can use Google to find magazines, websites,
and other media outlets that hire freelance
writers. Use the phrase "writer's guidelines"
and/or "submission guidelines" in the search
box. You may also want to add a modifier to
your search, such as "pets," or "travel," or
"technology," etc., depending on what markets
you want to find.
By knowing the names of editors and publishers,
how to contact them, and what their current
editorial needs are, you are that much closer
to selling your articles. Furthermore, these
directories provide hints and tips on how to
submit your material. Each editor and each
magazine has different editorial needs and how
they accept pitches from outside freelance
writers.
Since offline magazines receive hundreds of
submissions a month from writers, you must
submit your work professionally. If you don't
know what editors look for in their
submissions, you need to read a couple of the
issues. Most, if not all, magazines are
available at your local bookstore or
supermarket. Buy a copy. Visit each magazine's
website (all of them have one) to review their
editorial calendar, articles they have recently
published, and what they are covering in their
next issue and future issues. Each magazine's
website will give you valuable hints and
insight about what editors are publishing and
what they are looking for.
Print magazines are not your only market to
sell your articles. Many online magazines are
sprouting up on the Internet, and their
editorial needs are the same as print
publications. The field is wide
open.
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